Web3 Community Building Suite
Hubz • 2024 - present • Product Design Lead
Hubz is pioneering on-chain wallet connectivity for Telegram’s 900M+ monthly active users, bridging the gap between traditional messaging and on-chain insights. As Product Designer of the app, I spearheaded a complete product redesign that transformed how crypto communities manage and engage their chat groups.
Open-Portal Onboarding & Dashboard
The original onboarding process required users to complete setup before accessing the dashboard, resulting in high abandonment rates. Based on user feedback, we set out to design a more adaptive onboarding experience that accommodates different user needs.
Our solution was an open portal that allows users to explore products freely, discover key features, and begin their onboarding journey from wherever it makes the most sense for them.
Our solution was an open portal that allows users to explore products freely, discover key features, and begin their onboarding journey from wherever it makes the most sense for them.
Tokengating
Gatekeeper empowers admins to establish secure, token-gated groups, granting access exclusively to verified NFT or token holders. With multi-token verification, group owners gain enhanced configurability, allowing for deeper customization of access requirements. This feature not only minimizes spam and fraudulent users but also cultivates a trusted and exclusive community experience.
Airdropper
AirDropper delivers four strategic options—All Members Drop, First Members Club, Date Snap, and Lucky Drop—to foster engagement and exclusivity. With a clean, intuitive interface, AirDropper simplifies distribution by clearly presenting token amounts, recipient numbers, and wallet allocations. Its visually appealing, step-by-step setup flow seamlessly combines functionality with modern, minimalistic design.
On-chain Analytics
We also designed an Analytics Dashboard web app to aid content creators' decision-making,
visualizing key community metrics. The interface presents insights on balance, activities, and
engagement, enabling data-driven community management.
visualizing key community metrics. The interface presents insights on balance, activities, and
engagement, enabling data-driven community management.
We’re continuing to push the boundaries of what’s possible in Web3 community management. Upcoming features like Hubzter rewards system, Referral programs, and TokenVoter (DAO voting systems) are being designed with an emphasis on scalability and ease of use. My role in these developments focuses on maintaining the balance between feature richness and simplicity, ensuring that even as the product grows, it remains user-centered.
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